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Adapting to Responsive Design

Responsive web design is a great solution for creating a site that is adaptable to any device, large or small. However, since there is less real estate to work with on smaller devices, some additional measures have to be taken to in order to make your responsive design uncomplicated and user-friendly while still getting your message across.

Fortunately, there are some decisions that you can make about which website elements are visible and how information is arranged for the smaller devices. And, this can be accomplished without compromising the integrity of the site in large, or in small format.

A beneficial aspect
of responsive web design is that it allows you to decide on the sequence of your site content.

So, if you are ready to make the switch to responsive design, here are some of the things that you should consider as your site transitions from a large screen to a small screen.

Reducing navigation
Navigation bars and buttons are commonly duplicated on websites that are made to fit larger screen resolutions, but, for the responsive website, you will have the option of hiding redundant or unneeded navigational elements to conserve real estate on the smaller screens. You may also consider including collapsible navigation bars as another option for conserving space.


Prioritizing content
A beneficial aspect of responsive web design is that it allows you to decide on the sequence of your site content. You can choose which text, images, and media take the highest priority so you can have those elements appear first, second, third, etc., on the page.

Hiding content
Just as you can hide navigation bars, you can hide redundant or lengthy text, images, excess videos, and other elements that are not crucial to your message in order to create the optimal experience for visitors. 

Breaking content into additional pages
If you are concerned about oversimplifying your site by removing too much content, secondary pages can be created to compensate for this issue.

Using bullet points
On websites built for desktop viewing, bullet points are an easy way to break up information to attract attention to pertinentdetails. This is no different when making content decisions for small devices. Deciding how many bullet points and which to keep or remove is up to you.

Don’t forget: With responsive web design, each of the items mentioned above can be achieved without affecting the content as it appears on larger devices.

For more information on taking the responsive approach, contact us at 877-799-9994 ext. 2104.

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